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The mailing address is the physical mailing address that must be included in all email communications for CAN-SPAM compliance. This address can include the company name, mailing address, email address, opt out or other Publicaster snippets, and any other custom content. The only required content is the physical mailing address.  For example:

Blue Sky Factory
40 E. Cross Street
Baltimore, MD 21230

This content must be created for both the HTML and plain-text versions of emails. The content that is specified in the HTML editor will be automatically added to the HTML version, and the content in the text version will be automatically added to the plain-text version of the email.

The mailing address can be placed anywhere in the HTML or text versions of the email, via a code snippet. The code snippet for the mailing address is called "Physical Mailing Address" and can be found in the Insert Code Snippet button on the editor.

To add a new Mailing Address

• Select Administration.
• Choose the Add New Mailing Address tab.
• Enter the Business Name to associate with the address.
• Choose Yes to make the address the default address for the account, if desired.
• Enter the physical mailing address and any other desired content into the HTML editor for the HTML version. Format as necessary.
• Enter the physical mailing address and any other desired content into the text editor for the plain text version.
• Click Add Address to finish.

 To edit a Mailing Address

• Select Administration.
• Choose the Add New Mailing Address tab.
• Click Edit next to the desired address.
• Make changes to the HTML or text versions as necessary.
• Click Update Address to finish.

 To delete a Mailing Address

• Select Administration.
• Choose the Add New Mailing Address tab.
• Click Delete next to the desired address.

 To add a Mailing Address in an email

• Select Creative Manager.
• Choose the Email Manager tab.
• Create a new email or edit and existing email by selecting it from the left library.
• Click the Insert Code snippet button on the editor.
• Select the Physical Mailing Address snippet by clicking it. The snippet text will be inserted into the email wherever the cursor is sitting.  The snippet looks like this: [~Physical_Mailing_Address~]
• To add the snippet to the plain text version of the email, click the View Plain Text button above the editor.  Insert the snippet into the text version by choosing the snippet in the drop-down at the top of the page and clicking Insert Field.
  

 To assign a Mailing Address in an email distribution

• Select Campaign Manager.
• Choose the Send/Schedule tab.
• Choose the desired mailing address from the Choose Physical Address drop-down.
• Fill in all other required information.
• Send or schedule the email. The chosen mailing address will be inserted into the HTML and text versions of the email, wherever the snippet appears in the content.